Theatre Atlas®

Take your knowledge of individual theater performance to the next level. The Theatre Atlas® provides theatre locations for the top 100 dominant marketing areas on street-level maps, using state-of-the art ArcView mapping technology. Investigate a theater to see up-to-date, theater performance and profile data. With the Theater Atlas, subscribers can now "go into the field" without ever leaving their office. Over the last decade, hundreds of new theatres were constructed at the same time that distribution and exhibition companies began to consolidate their field operations. As a consequence, the industry's physical presence in local markets disappeared. Nielsen EDI has bridged the gap with this easy to use information tool.